“Look What Marketing Has Done to My Body” – On the Pressure of (Not-So) Creative Self-Promotion

As much as I enjoy designing and leading workshops—and as much as it always feels like meaningful work—it’s inextricably linked to an activity I simply hate: marketing. Begging people—please, please—to recognize the great work I’m doing despite the fierce competition, and to come—not just because it’s a job and I want to make a living from it, but also because it would be so sad if workshops had to be canceled due to low attendance. While I still enjoy writing announcement texts, the horror begins when I realize I’ve been sitting in front of Facebook for hours, hunting down one Conscious and Sensuality group after another like a hunter, and working my butt off to post the event link with an inviting text everywhere where interested people might find it—always with the thought in the back of my mind that some groups have become a limbo for exactly such posts…